Campbell Brown Quits CNN, Falls on a Sword

“Not enough people watch my program, and I owe it to myself and to CNN to get out of the way”

Campbell Brown is out at CNN.

After several reports surfaced that the host of the 8:00 p.m. hour wanted out of her contract — and a timeslot she was struggling in — released a remarkably candid statement admitting her defeat.

"I knew on the day that I accepted my job at CNN that a ratings victory at 8pm was going to be a formidable challenge," Brown wrote. "As I have been told over and over, this is the toughest timeslot in cable news."

Brown continued: "The simple fact is that not enough people want to watch my program, and I owe it to myself and to CNN to get out of the way so that CNN can try something else."

She isn't kidding. Year-to-date, her program is down 38 percent in total viewers and 40 percent in the 25-to-54-year-old demo, according to Nielsen. The May 14 broadcast hit a record low for Brown in both categories — averaging 314,000 total viewers and just 66,000 in the 24-54 demo.

As for her replacement, "CNN will have to figure out what that is," Brown said. "The 8pm hour in cable news world is currently driven by the indomitable Bill O'Reilly, Nancy Grace and Keith Olbermann."

It was Brown, who developed an editorial segment on her show called "Cutting Through The Bull,"  cutting through her own.

Here's Brown's full statement:

"I knew on the day that I accepted my job at CNN that a ratings victory at 8pm was going to be a formidable challenge. As I have been told over and over, this is the toughest timeslot in cable news. That is obviously due to the incredible talents of my 8pm competitors. I have also always marveled whenever a television anchor says that he or she pays no attention to ratings. I'm pretty sure the last time any anchor could honestly ignore ratings was well before I was born. Of course I pay attention to ratings. And simply put, the ratings for my program are not where I would like them to be. It is largely for this reason that I am stepping down as anchor of CNN's 'Campbell Brown.'
 
To be clear:  this is my decision, and one that I have been thinking about for some time. As for why, I could have said, that I am stepping down to spend more time with my children (which I truly want to do). Or that I am leaving to pursue other opportunities (which I also truly want to do). But I have never had much tolerance for others' spin, so I can't imagine trying to stomach my own. The simple fact is that not enough people want to watch my program, and I owe it to myself and to CNN to get out of the way so that CNN can try something else.

CNN will have to figure out what that is. The 8pm hour in cable news world is currently driven by the indomitable Bill O'Reilly, Nancy Grace and Keith Olbermann. Shedding my own journalistic skin to try to inhabit the kind of persona that might co-exist in that line up is simply impossible for me. It is not who I am or who I want to be; nor is it who CNN asked me to be at any point. This is the right decision for me and I hope it will be a great opportunity for CNN.

Since its launch three decades ago CNN has strived to be an independent, credible and enduring source of news. While the rest of the cable news world moved to opinion, CNN allowed me to stay true to my hard-news roots and supported me with a true commitment to old-school journalism. There is plenty of debate now about whether real journalism even has a place in primetime. I may be taking myself out of that debate on a nightly basis, but I am truly proud of the work we have done on this program and I do still believe that journalism has an essential place in primetime and at all times. I am also especially proud of the people who put this show on the air every night. They are an amazing, dedicated, loyal and caring team. To them, I will be forever grateful.
 
My plan right now is to help CNN through any transition, and then to enjoy, for the very first time, the nightly ritual of 'Good Night Moon' and good night kisses with my two little boys. I wish my CNN colleagues all the best. And as long as bedtime doesn't conflict with primetime, I will be watching and pulling for them."

CNN president Jon Klein added: "We respect her decision to leave. We will announce our programming plans in the coming weeks.”

Brown's departure was first reported by Mediaite’s Steve Krakauer.

According to the report, she requested to be released from her contract after she unsuccessfully lobbied for the 7:00 p.m. hour (and away from competing head-to-head O'Reilly and Olbermann) — which went to John King.

More to read:

Exclusive: CNN Developing Morning Show
CNN Tops Fox News as 'Most Trusted' in New Poll
5 Ways to Save CNN

  • bcmugger

    As long as cnn keeps promoting communism they`ll keep sinking.

    • Stash

      Oh good, another Fox idiot who probably can't get through the day without yelling Benghazi!!!! at his limp member.

  • bcmugger

    CNN/msnbc do suck i agree.

  • bcmugger

    If you think Fox is far right, you have no idea what “right” is.

  • bcmugger

    Jealousy is not a virtue.

  • stubob

    2010, eh? Then there's hope CNN will have meaningful reports on Benghazi and the IRS scandle, in, say, 4 years.

  • stubob

    PBS is part of the media arm of the Democratic Party. It won't give up its public subsidies, so I assume it could not survive without them.

  • stubob

    The left often opines that it's left-wing opinion is the neutral opinion; that it goes without saying.

  • stubob

    Since fascism is a form of Statism, along with Socialism and Communism, that monicker belongs to CNN, not Fox.

  • Ry

    Just watch a video of Obama making funny faces with farting noises in the background. That's essentially the same as watching Fox “News.”

    • Benjamin Roussey

      By
      every metric the Obama stimulus failed (no shovel ready jobs, high unemployment
      still remained, more money wasted). It did help America though reach
      $18,000,000,000,000 in debt faster though. It did smash the next generation of
      Americans. So in those horrendous regards, it was a stunning success.

      • Benjamin Roussey

        With socialized medicine (Obamacare)
        there will be 30 million more people pouring into the system with the same
        amount of doctors. Your kids will die in the waiting room and I will laugh when
        it happens.

        • Donna Potter

          You will Laugh? Shame on you. I work in a pharmacy and I see the people, kids, moms, dads, grand parents who have not been able to afford their meds, prior to Obamacare. Now I see these same people come in and not “Leave ” their meds on the counter. I see people with $10.,20, 25 co pays, who can well afford their meds and higher co pays, vs. people with very little money with huge co pays, donut holes, which would take all their money, so they opt to leave med. So before you laugh, go sit in a pharmacy and see for yourself. Can you afford hundreds of dollars for cancer meds?? I have seen these people leave them so they can put food on the table.

          • Benjamin Roussey

            When you vote liberal – you get pain.

          • Benjamin Roussey

            It is called “personal
            responsibility”. We know liberals hate those two words when they are together
            because they do not want to take responsibility for their actions. It is not
            rich people’s fault you or your kids dropped out of high school. It is not rich
            people’s fault that they decided to study in high school and had the guts to
            start their own business and work at it until they had a winning product and/or
            service. It is not rich people’s fault that you chose to have a child out of wedlock
            and not listen to good advice when it was being handed to you. Most rich people
            were not born rich, they worked hard and did not spend all their spare time
            watching MTV or waiting for something to happen. They made it happen and they
            employ millions of Americans in jobs that matter. Your government job does not
            matter, most likely. And union members kill jobs but that is another story. It
            is about personal responsibility which liberals do not want to acknowledge
            because then they would have to realize their failure and stagnant professional
            is their fault and on one else’s.

          • Benjamin Roussey

            Liberals also are soft on crime, therefore we have child
            molesters in our neighborhoods praying on our children. They put gangsters and
            rapists back on our streets because they are too pathetic to do what is
            necessary. Soft on crime, soft on terrorism and our enemies (see North Korea, Iran,
            Syria, Russia; sorry Osama in Ladin is small time compared to the threats we
            face and what else has been going on).

          • Benjamin Roussey

            Do you know why jobs
            continue to leave liberal states for conservative ones? Because conservatives
            and conservative states are business friendly. As long as black people continue to complain about life
            (just like Arabs continue to complain about America) they will continue to
            suffer, leave their families, drop out of school, not accomplish much, and not
            focus on being successful.

      • Donna Potter

        Did you forget the “SHUT DOWN CREATED BY REPUBLICANS??????????????? HOW MANY BILLIONS DID IT COST? How many families paid for the shut down with no paychecks, no vacations to the White House, National Parks. Wall Street and the Markets. Go back to your history and read the truth. How does that effect the Americans and the nest generation. Get the facts first before you decide to complain.

        • Benjamin Roussey

          What does a shut down have to do with rising debt, pathetic economy, no jobs, pitiful salaries, and so on?

          • Benjamin Roussey

            I wish the governmetn remained shut down.

          • Benjamin Roussey

            Harry Ried and Obama were the main reasons the government shut down.

          • Benjamin Roussey

            You believed the Obama lying machine.
            You believed you could keep your doctor and your insurance plan. You believed
            you would have lower health care costs. You believed the website would be
            working and would work. These idiots cannot even set up a website! Hilarious!
            Just like the Germans did in the 1930s who believed an egotistical liar, you
            believed the Obama who continues to lie and earn a Pinocchio every week.

          • Benjamin Roussey

            By
            every metric the Obama stimulus failed (no shovel ready jobs, high unemployment
            still remained, more money wasted). It did help America though reach
            $18,000,000,000,000 in debt faster though. It did smash the next generation of
            Americans. So in those horrendous regards, it was a stunning success.

          • Benjamin Roussey

            Mitt
            Romney was right on about Russia and the Ukraine. Again, the Obama machine was
            wrong and even mocked Romney about it. Hilarious. Liberals just do not
            understand foreign policy. Obama is a punk and a very slow learner. Obama, your
            weakness on Syria has just caused an international crisis in the Ukraine. Good
            job, another black mark on your record where there is very little bright spots.

          • Donna Potter

            Go to the history of all the Presidents and follow their mess and how they brought the U.S. back. Like Roosevelt, Read about how he created jobs and brought the economy back. If one wants a job, their out there. Might not be the one you want, but if you need a job, take anything until the right one comes along. This is what Obama has done. By the way, WHO CREATED THIS MESS.? GEORGE W. BUSH , why is it no one ever mentions his name???? Go read your history

  • Bob White

    Campbell Brown was talented but she needs a better venue than CNN where she has to slant the news to the socialist side.

  • Benjamin Roussey

    She is not missing anything. The communist news network known as CNN is a joke anyway.

  • Benjamin Roussey

    Thus far this appears to
    be an acquittal to me and I do not have a lot of faith in Florida prosecutors
    since they cannot even lock up young woman who kills her child and then does
    not report the child missing until a month has passed. The prosecutor over charged
    in this case and did not leave the jury enough wiggle room or an escape route
    with manslaughter.

    No one really knows what
    happen between Zimmermann and this child but the real question is is there something
    wrong with the black culture of America? At least about 70% of it; the Obama
    supporters. Well, when you have so many broken homes and your main idol is
    Snoop Doggy Dog, do think there is going to be a problem in society and in
    cooperating and being cordial with others? The broken homes, high school
    dropout rates, unemployment rates, are much higher than they are with whites.
    There are a number of reasons for this but I am not going to speak about that
    here.

    How come a 17 year young
    man cannot just respond with some simple answers to a security guard? Why does
    a 17 year old black teenager respond with rage and aggression when someone is
    just asking him some simple questions? The conversation should have just lasted
    about 1 minute.

    “I live over there. I live
    in apartment 185B. I have lived here for 10 years. I went to buy some candy for
    my sister. I am not doing anything wrong. I am going home now and you can
    follow me if you want.”

    This could probably take
    about 45 seconds. Because of this simple skill that his teenager did not seem
    to grasp, we have this case. Where did his parent(s), teachers, coaches,
    counselors, priests, fail? It is not Zimmermann’s fault. What is wrong with the
    black family, or what has become of it?

  • Benjamin Roussey

    It is called “personal
    responsibility”. We know liberals hate those two words when they are together
    because they do not want to take responsibility for their actions. It is not
    rich people’s fault you or your kids dropped out of high school. It is not rich
    people’s fault that they decided to study in high school and had the guts to
    start their own business and work at it until they had a winning product and/or
    service. It is not rich people’s fault that you chose to have a child out of wedlock
    and not listen to good advice when it was being handed to you. Most rich people
    were not born rich, they worked hard and did not spend all their spare time
    watching MTV or waiting for something to happen. They made it happen and they
    employ millions of Americans in jobs that matter. Your government job does not
    matter, most likely. And union members kill jobs but that is another story. It
    is about personal responsibility which liberals do not want to acknowledge
    because then they would have to realize their failure and stagnant professional
    is their fault and on one else’s.

    • jaykayDX

      Right. Conserva-tards wouldn't know ‘personal responsibility’ if it kicked them in the backside. I mean, these are the same inbreds who voted for Palin who QUIT ON THE JOB while praising Reagan WHO INCREASED THE DEFECIT AND GOVERNMENT SPENDING while claiming to be against ‘big government'!!!

      • Benjamin Roussey

        You believed the Obama lying machine.
        You believed you could keep your doctor and your insurance plan. You believed
        you would have lower health care costs. You believed the website would be
        working and would work. These idiots cannot even set up a website! Hilarious!
        Just like the Germans did in the 1930s who believed an egotistical liar, you
        believed the Obama who continues to lie and earn a Pinocchio every week.

        • Benjamin Roussey

          We had a winning economy with Reagan and Reagan knocked back the Soviet Union. What has this clown done?

          • Benjamin Roussey

            The debt was $10.626 trillion on the day Mr. Obama took office. The latest
            calculation from Treasury shows the debt has now hit $17.4 trillion.

            It's the most rapid increase in the debt under any U.S. president.

            The national debt increased $4.9 trillion during the eight-year presidency of
            George W. Bush. The debt now is rising at a pace to surpass that amount during
            Mr. Obama's four-year term.

      • rachybaby

        ??? What you just said was either erroneous or has nothing to do with Benjamin Roussey's statement….

  • Benjamin Roussey

    If you want to create jobs you need to make this a business friendly
    environment. How do you do this? You curtail Sarbanes Oxley, the EPA,
    Dodd/Frank, lower taxes, and cut out other job killing regulations. If you want
    businesses to create jobs, this is what you do. Why do think you businesses are
    going to hire in America when you are attacking them every day? Obama is
    assailing the private sector every day, Obama does not understand profits and
    he does not understand how businesses work. This is why 15 million black people
    are unemployed and they deserve to be because they continue to vote for tax and
    spend liberals.

  • Benjamin Roussey

    CNBC is a joke too.

  • Benjamin Roussey

    FDR's policies prolonged Depression by 7 years, UCLA economists
    calculate Two UCLA economists say
    they have figured out why the Great Depression dragged on for almost 15 years,
    and they blame a suspect previously thought to be beyond reproach: President
    Franklin D. Roosevelt.