New pact will apply to 7,000 machines owned and operated by NCR Corporation
NCR Corporation and Fox have agreed to a 28-day delay on when the vending company can rent the studio's new releases through its Blockbuster Express kiosks.
NCR licenses the Blockbuster name on the more than 7,000 kiosks it owns and operates across the country.
These DVDs will be subject to the release window starting with the Nov. 30 release of the Tom Cruise action film "Knight and Day."
With the DVD market faltering, studios such as Fox and Sony have been experimenting with delays on when companies such as Redbox and Netflix can rent their discs as a way to prop up sales.
Blockbuster's brick-and-mortar stores are exempt from these windows, but the company only receives a licensing fee for the machines that bear its name. The Dallas-based rental company filed for Chapter 11 protection last September.
NCR also announced that it would test day-and-date rentals at a higher price on select titles from Universal and Fox in certain markets.
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