The popularity of A&E's reality series "Duck Dynasty" continues to grow along with the Robertson clan's beards.
The Season 2 finale of "Duck Dynasty" on Wednesday was A&E's most-watched and highest-rated telecast in the network's history, amassing 6.5 million total viewers, with 3.9 million of them in the 18-49 demographic that's most important to advertisers.
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The season finale also yielded network records in the 25-54 and 18-34 demographics with 3.8 million and 2 million viewers, respectively.
Overall, the second season of "Duck Dynasty" has grown 139 percent in total viewers and 127 percent in the 18-49 demo over last season's averages.
“’Duck Dynasty’ represents the best of A&E’s unique brand of storytelling, showcasing authentic and engaging characters,” said Bob DeBitetto, President and General Manager of A&E Network and BIO Channel. “It’s extremely gratifying to see more and more viewers flocking to the series week after week.”