“The O'Reilly Factor” still wins handily in total viewers
Anderson Cooper had a reason to celebrate on Tuesday, with his CNN show “Anderson Cooper 360” beating out Fox News Channel's “The O'Reilly Factor” in the key 25-54 news demographic in the 8 p.m. hour.
During the hour “Anderson Cooper 360” scored 452,000 viewers in the demo, edging out the 448,000 demo viewers that “The O'Reilly Factor” had.
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But before anyone orders a round of tight black T-shirts for all in celebration, it should be noted that “The O'Reilly Factor” handily trounced “Anderson Cooper 360” in total viewers, averaging 2.79 million million of them, compared to Cooper's 873,000 total viewers.
For the total day Tuesday, Fox led CNN in both the demo, with 277,000 viewers 25-54 compared to CNN's 200,000, and in total viewers, with 1,29 million compared to 555,000 for CNN.
Primetime told a similar story, with Fox besting CNN in the demo with 416,000 viewers 25-54 versus 321,000 for CNN, and in total viewers with 2.3 million compared to CNN's 747,000.