Park City Star Movies Don't Make the Sale

A slew of star-laden vehicles from this year’s festival remain in limbo, despite the fact that plenty of other films – mainly without stars – were bought for distribution.

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"I'm really afraid of people putting together a silly trailer and doing a bait-and-switch with the audience," he said.

Tough, dark material – that’s the signature of Sundance films, most of the time. And those films – including Robin Williams’ “One Hour Photo” in 2002 – often sell.

With Krasinski’s film, Magnolia's Quinn expressed a little more optimism. "There's definitely a way to position that film," he said, but issued a caveat: "It's still an uphill battle every step of the way."