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Despite Recession, Cannes Market Brisk

Executives say the recession has been a healthy correction, clearing away excess and leaving deals that were smarter and realistic

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Only AmFar really showed its age with its annual event in the ultra-exclusive Cap d’Antibes; the fundraiser for AIDS research attracted fewer stars and raised just $4.5 million, compared to $10 million last year.

 

Charities are hurting all over. And perhaps AmFar -- which had its heyday in the early 1990s -- is a bit past its prime.

 

“To me, it was a great festival,” said Endeavor’s Taylor. “We stripped out a lot of the white noise. We did business all day, every day, with no distractions.”

 

 

 

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