Edward Jay Epstein book: indie's demise, Tinseltown fools Wall Street, and silly release windows
Schlamme Pushes Idea From Web to TV Pilot
$6,000 demo for Web series lands script commitment from ABC.
In summer 2008, four college friends pooled $6,000 to shoot a 15-minute presentation for a Web series.
A year later, the demo attracted Thomas Schlamme as executive producer and sparked interest from a couple of TV networks as a comedy series, landing at ABC with a script commitment plus penalty.
"Boyfred," the single-camera comedy from Alan Schmuckler, Michael Mahler, Blake Silver and Jarrod Zimmerman, centers on Fred, a twentysomething Web designer in Chicago whose girlfriend goes overseas, so he creates a Web site for their circle of friends to keep in touch.

