Creator working on more episodes of HBO hit
Study: Jay Would've Cost Affiliates $22M Over Next 3 Months
Research firm pinpoints the cost to local stations had Leno been kept at 10 p.m. through the winter
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The Hollywood sign might have been covered up by environmentalists, but Love is definitely in the Tinseltown air this Valentine’s Day. No, we don’t mean the baby factory of Brad Pitt and Angelina Jolie, though nice to see you guys are still together, or the are-they-or-aren’t-they “Twilight” couple of Robert Pattinson and Kristen Stewart.
What we do mean is the undeniable attraction of eight couples that have seized the heart-shaped zeitgeist this year … for better or worse.
A new study estimates NBC local stations would have lost some $22 million in three months if the network hadn't acted to move Jay Leno out of prime time.
Research firm Harmelin Media says local affiliates saw their late news audience drop by an average of 25 percent in November compared with the previous year in a key advertising demo.
Read more by the Associated Press.
