Hollywood is a town built on the power of the image. So allow me to share some of the profound images my Stand Up To Cancer colleagues and I have seen over the past week in St. Louis throughout Major League Baseball’s All-Star Game festivities.

More than 100,000 people gathered under the glorious Arch for an incredible performance by Sheryl Crow and Elvis Costello. At one point many in the crowd stood up to cancer by raising their phones in the air, texting the word “STAND” to donate funds for the fight against cancer. That was just Saturday.