I Was Punk'd by Sacha Baron Cohen

April, 06, 2009 6:19 pm | Comments On #Bruno, Sacha Baron Cohen

It was like waking up in my own version of "The Truman Show."
 
I'm 10 minutes into what I thought was just a normal job, and I make a comment about the movie "Borat." Then a realization hits me, like waking up to the irony of my words. Not only had I just made a reference to Sacha Baron Cohen's first film "Borat," I realized that I was now in his next film, "Bruno."

And I had unwittingly made the reference while looking Sacha Baron Cohen square in the eye.
 
What's a professional television producer/media consultant to do? It was like time had stopped. I looked around and thought, "Please don't tell me they constructed this whole scene (and of course the producer in me is quickly adding up the budget for this moment) around the potential of my reactions to his character's antics?"
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