MPTF Closure Hurts Everyone Involved
August, 25, 2009 6:30 am | Comments On #Hollywood, long-term care, MPTFSoon after I became the head of the newly formed MPTF Foundation over fourteen years ago, what started as a job became a way of life that filled me with passion.
I quickly fell in love with a concept: the idea that an organization could be built around a collective conviction that an industry -- in this case film and television -- would care for its own. Roddy McDowall crystallized the idea so well when he called it a “noble notion.”
And I took up the cause with unchecked enthusiasm as have countless others over the years who have devoted their lives to making it a reality.
Through the years, I have experienced the very best in the “Hollywood” people I have met -- from moguls and movie stars to those “behind the camera” and who work on “the lot.” And I have gathered countless stories...
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Ken Scherer is Chief Executive Officer of the Motion Picture & Television Fund Foundation, a non-profit organization offering health and charitable services to Southern California’s entertainment community. During his thirteen years in this leadership position, Mr. Scherer has worked closely with Foundation Chairman Jeffrey Katzenberg in successfully raising over $125,000,000 for the programs and services of the entertainment industry’s leading charity. Most notably Mr. Scherer has successfully directed a $50,000,000 building campaign on the Wasserman Campus of MPTF in Woodland Hills, California. He was the driving force behind the creation of the highly successful pre-Oscar event -- Night Before in 2002 -- that has become the social fundraising event during the Oscar season. Scherer is also the Executive Producer of the annual NBC telecast of Michael Douglas & Friends Celebrity Golf benefitting MPTF.
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