Bunim/Murray Productions’ BMP Latin division announced Monday that it has struck development deals with “CSI: Miami” actor Adam Rodriguez and “Extra” weekend host Lauren Sanchez.
Rodriguez, who in addition to “CSI: Miami” has appeared in “Ugly Betty” and “Magic Mike,” will develop and produce numerous unscripted shows with BMP Latin, some of which will highlight his personal interest in social and philanthropic issues.
Sanchez, meanwhile, is partnering with BMP Latin to executive produce and host a syndicated talk show which bears the working title “Generations” and will feature a multi-generational panel of Latin women discussing everything from the personal issues they face to the social and pop-culture topics that matter most to them.
The new development deals are part of BMP Latin’s drive to produce content for Hispanic audiences, specifically targeting the 18-34 demographic.
“When it comes to sharing the voice of a culture, there is no better team than Bunim/Murray. I’m incredibly excited to partner with them to tell stories that reflect the energy, diversity and excitement of the Hispanic experience,” Sanchez said. “There’s no question that there is a need for this programming particularly in the talk space – and I’m proud to be able to help create authentic, compelling television for new generations of Hispanic viewers.”
The division is currently producing the Spanish language mixed-martial arts competition reality series “Combate Americas” for mun2.
“BMP Latin is incredibly excited to partner with Lauren and Adam, two strong and talented individuals who share our vision of creating new programming that connects with the large — and growing — U.S. Hispanic audience and beyond,” BMP Latin executive producer Julio Caro, said. “They truly define our demo.”
Sanchez is represented by WME.