This summer, three studios set out to launch hit comic-book inspired franchises. So far, none have succeeded
Ivan Reitman-directed rom-com lives up to strong pre-release tracking; "Green Hornet" and "Dilemma" both drop less than 50%
Sony 3D tentpole doesn't match some bullish pre-release projections of a $50M+ four-day weekend, but it does have the 2nd biggest MLK premiere ever; Universal's "The Dilemma" slightly exceeds soft tracking at $21.1M
Wee-hour opening in line with "Salt," "Grown Ups" and "The Other Guys"
Comic-Con's bustling party calendar was well lighted with stars
Release date for Rogen's superhero film pushed back to January
Film scheduled to be released before Christmas 2010.
“The Green Hornet” clocks in at 118 minutes -- there is not, I promise you, 118 minutes worth of plot, special effects or comic business in this movie
Soft openings of "Hornet," "Dilemma" show that living up to the last year's pace of "Avatar" and "Alice" won't be easy (updated)
