Metan Development Group has launched HOLLYWOOD, China’s first channel dedicated to the world of entertainment, on the country’s premier video sharing site Tudou, CEO Larry Namer announced Tuesday.
The new online network will feature daily entertainment news reports, behind-the-scenes coverage of all the major red carpet events and premieres, exclusive set visits, as well as spotlight the best work by up-and-coming producers.
Segments will be focused on new theatrical film releases and Western television shows currently popular in China’s digital world, including “Two Broke Girls,” “The Vampire Diaries,” “Gossip Girl,” and “The Voice,” which are among the highest rated programs online.
The channel’s first original series will be “Hello! Hollywood,” an existing Metan property which will be re-launched as a 30-minute, weekly talk show, recapping the week’s news from around the world of entertainment.
Creative Artists Agency has signed on to represent “Hello! Hollywood” to the entertainment industry throughout the world.
“China is the world’s biggest online market and the fastest growing media landscape, with its movie industry expected to soon expand to twice the size of the US film market,” Namer said in a statement. “When I started MovieTime, now E! Entertainment Television, our vision was to provide media companies, studios and celebrities with a direct pipeline into the millions of households of movie fans across America. We’re creating a modern version of this model for China through this collaboration with Tudou.”