Cablevision Systems will during the second quarter begin a trial of a new service that will allow digital cable customers to instantly relay any content on their computer screen to a dedicated channel on their TV set without any additional equipment or advanced configurations.
The service, dubbed PC to TV Media Relay, will use the cable company's advanced fiber-rich network to allow users to access online video, photos, downloaded or streaming music, e-mail and other content on their PCs and make them visible on their TV screen. A Mac version is also in development.
Cablevision, which previously made an industrywide splash with its network DVR service that TV networks and Hollywood studios opposed, sees the innovation as one that could be applied across the industry and to additional devices and change consumers' interaction with content on the computer and TV set.
Read more from the Hollywood Reporter.
