Fox Business Network finished 2016 with its most-watched year ever in all dayparts after ending 2015 as the he fastest-growing cable network in America.
The business news network is even on track to top CNBC in business and total day total Q4 viewers, marking the first quarterly win over CNBC in the network’s history.
FBN saw growth over last year across all dayparts, growing 96 percent in total viewers and 69 percent in the key demo of adults age 25-54 among business day viewership. Meanwhile, archrival CNBC fell seven percent in viewers and 33 percent in the demo.
Among total day viewers, FBN was up 83 percent overall and 57 percent in the demo, topping CNBC in the key post-market hours from 5-8 p.m. ET for the first time.
“Lou Dobbs Tonight” finished the year as the No. 1 program in business television, averaging, 267,000 viewers. “Varney & Co” topped CNBC’s “Squawk on the Street” and “Squawk Alley” in viewers for the first time by averaging 198,000.
“Varney & Co,” “Cavuto Coast to Coast,” “Intelligence Report,” “Countdown to the Closing Bell,” “After the Bell,” “Risk & Reward,” “Making Money with Charles Payne,” “Lou Dobbs Tonight,” “Kennedy,” “Stossel” and “Wall Street Week” all delivered the network’s highest-rated year ever in the demo within their respective timeslots.