Oscilloscope is pulling a Columbia House.
The quirky indie film label founded by Beastie Boy Adam Yauch and ThinkFilm veteran David Fenkel is starting a direct-mail DVD club.
Under terms of the club, the company will ship its next 10 DVD releases, at a rate of about one per month, to paying subscribers, with each pic going out one week before the DVD is released to the general public. The subscription fee of $150 will also entitle subscribers to buy DVDs from the Oscilloscope catalog at half price.
Read more from the Hollywood Reporter.