Marilyn Monroe Stars in New Cannes Film Festival Poster

The Cannes Film Festival unveils its new poster, featuring Marilyn Monroe

The Cannes Film Festival is paying tribute to Marilyn Monroe by selecting her the icon of the 2012 festival, festival organizers said Tuesday.

The festival is featuring the late star on its new poster (left).

"The festival poster captures Marilyn by surprise in an intimate moment where myth meets reality — a moving tribute to the anniversary of her passing, which coincides with the festival anniversary," according to a festival statement. "She enchants us with this promising gesture: a seductively blown kiss."

According to festival orgnaizers, "the festival is a temple of glamour and Marilyn is its perfect incarnation. Their coming together symbolizes the ideal of simplicity and grace."

Monroe died 50 years ago. This will be the festival's 65th anniversary.