the CW

'Smash' Gets a New Showrunner: 'Gossip Girl's' Josh Safran

April 25, 2012 By Kimberly Potts 4 weeks ago

Safran will replace "Smash" series creator Theresa Rebeck, who will stay on as a writer and producer for the Broadway-themed NBC series

  

AnnaSophia Robb as Carrie Bradshaw in 'The Carrie Diaries': First Look

March 23, 2012 By Tim Kenneally 9 weeks ago

"Soul Surfer" actress AnnaSophia Robb is taking over the role of Carrie Bradshaw from Sarah Jessica Parker; can she fill her Louboutins?

  

'Smallville' Alum Kristin Kreuk Takes Lead in CW's 'Beauty and the Beast'

February 16, 2012 By Tim Kenneally 14 weeks ago

The former Lana Lang will play a NYPD homicide detective who helps the Beast protect his identity

  

CW's Green Arrow Pilot Taps Stephen Amell for Lead

January 31, 2012 By Tim Kenneally 16 weeks ago

"Hung" actor lands heroic role in comic-book adaptation

  

CW Picks Up J.J. Abrams Drama, Two Other Pilots

January 31, 2012 By Tim Kenneally 16 weeks ago

Abrams teams with fellow "Lost" alum Bryan Burk for an hour-long drama set at a New England summer resort

  

Jared Padalecki, Ed Westwick, Shane West, Other CW Men Ask, 'What Is Badass?'

January 12, 2012 By Tim Kenneally 19 weeks ago

TCA: Network also offers panel on upcoming reality offering "Remodeled"

  

CW Promotes Rick Haskins to Exec VP, Marketing and Digital Programs

November 30, 2011 By Tim Kenneally 25 weeks ago

Newly created position will entail developing and creating content for network's digital platforms

  

CW Strikes 5-Year Deal With Hulu for New Shows

October 28, 2011 By Tim Kenneally 30 weeks ago

Current CW shows will first be available for streaming on Hulu's subscription service and then the free, ad-supported site

  

Conde Nast's New Mogul Dawn Ostroff: Forget Cable, Digital Is the Future

October 11, 2011 By Fred Schruers 32 weeks ago

EXCLUSIVE: Former CW chief says companies must play to consumers' taste or "they're going to go elsewhere"

  

Sarah Michelle Gellar Doubles Up in 'Ringer' Trailer (Video)

August 15, 2011 By Tim Kenneally 40 weeks ago

"Buffy the Vampire" slayer star returns --as twins -- in new CW drama; take a first look here

  

CW Sets Premiere Dates for 'Ringer,' Other Fall Series

June 20, 2011 By John Sellers 48 weeks ago

Sarah Michelle Gellar's "Buffy" follow-up debuts September 13, the first night of the CW's fall schedule

  

CW Poised to Complete Upfront Sales, With 11% Increase; ABC, CBS Also Up

June 3, 2011 By John Consoli 51 weeks ago

The eye is seeing 14% increases; ABC is 11% over last year

  

'One Tree Hill': Ninth Season Will Be Its Last

May 19, 2011 By John Sellers 1 year ago

The CW is gearing up to say farewell to "OTH" with 13 midseason episodes

  

The CW Gets Real With Two New Series

May 17, 2011 By Tim Kenneally 1 year ago

Unscripted offerings will revolve around modeling world and utter lack of privacy

  

What Recession? Big 5 Broadcast Networks Set for Upfront Windfall

April 27, 2011 By John Consoli 1 year ago

Ratings are down about 10% for the major broadcast networks this season. But happily for them, the prices for their commercials will be up double-digits this spring

  

Marketing Chief Rick Haskins to Depart the CW

April 27, 2011 By Joshua L. Weinstein 1 year ago

The network's chief of marketing will leave a few months after his contract expires

  

Fox's Reilly: Cablevision Needs to Share $550M in Re-Trans Profits

October 26, 2010 By Daniel Frankel 1 year ago

Kevin Reilly leads off with pugnacious response to carriage-battle question during Tuesday's Hollywood Radio TV Society network-presidents luncheon panel; Tassler, Lee, Reilly and Ostroff also on hand

  

Shaun Sipos Joins CW's 'Life Unexpected'

July 12, 2010 By John Consoli 1 year ago

Former "Melrose Place" actor heads to another CW series this fall

  

Hewitt Succeeds McGuire at The CW

June 18, 2010 By John Consoli 1 year ago

Will oversee PR for all the network's programming, advertising and station communities

  

CW's McGuire Gets No. 2 Publicity Job at Warner Bros.

June 17, 2010 By Daniel Frankel 1 year ago

As senior VP of worldwide corp-comm, he'll report to Susan Fleishman

  

CBS Takes in $2.4B; Upfront Could Now Reach $9B

June 8, 2010 By John Consoli 1 year ago

With ABC and NBC close to done, primetime ad dollars could increase by 25 percent over last year

  

Broadcast Upfront Could Top $8.6 Billion, 20% Over Last Year

June 8, 2010 By John Consoli 1 year ago

Early indications are networks sold 15 percent more inventory at price hikes averaging between 6-9 percent

  

CW's Holy Grail: Monetized Streaming TV

June 6, 2010 By John Consoli 1 year ago

The magic formula: Ad 'pods' within episodes, plus specific demographic data

  

Maggie Q: The New Face of The CW

May 25, 2010 By John Consoli 2 years ago

The 'Nikita' star signals CW's move to skew a little older

  

The CW Looks to Be a Player -- on TV and Online

May 20, 2010 By John Consoli 2 years ago

Targets one of TV's most viewed nights, Thursdays

  

CW Goes for 'Plain Jane'

May 19, 2010 By John Consoli 2 years ago

Reality series on which ordinary-looking girls are turned into self-confident fashion plates

  
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