Star of New MTV Reality Series: Producers Passed on Daily News Show

Star of New MTV Reality Series: Producers Passed on Daily News Show

Published: May 25, 2010 @ 2:20 pm
Print this page
By Dylan Stableford

Shallon Lester, star of MTV's newest reality show "Downtown Girls," is an author and contributor to Glamour.com.

Lester was a former Daily News gossip reporter for the paper's Rush & Molloy column.

And, according to Lester, MTV discovered her while passing Rush & Molloy's reality show pitch.

Here's the inside-media backstory, via an interview with the Frisky:

So, news reports two years ago said you were working on a reality show, but it didn’t pan out. Is this the same show you were working on?

Two and a half years ago I was working at The Daily News [as a gossip reporter] and my bosses there, Rush & Malloy, they approached the producers about a reality show about the gossip industry. The production company passed on that, but interviewed me as part of the process. They were, like, ‘Oh, we’d rather develop a show about Shallon,’ and so we sold it to MTV.

In 2006, Bravo did air a short-lived show about the Daily News called "Tabloid Wars" -- which focused on young gossip Hud Morgan instead of the veteran Rush & Molloy.

I'm guessing "Downtown Girls" will last more than six episodes.

Here's the trailer:

 

Tags: Media, MTV, reality, Rush & Mollow, Shallon Lester, Television
Sign Up For First Take

Get Our Daily Email, and Receive Invitations to Our Screenings Series

Start your day with all of the news worth knowing

What's First Take?

Description

Media Alley looks at the media landscape from print to digital, legacy media to new media. 

Subscribe to Media Alley
Most Popular
Columns
Wrap Tweets