Paramount has announced an April Fools premiere date for the next installment of the "Jackass" franchise, which will debut exclusively on the Internet.
Premiering April 1 through Joost.com, "Jackass 3.5" will be available for viewing in 12 countires.
Here's the full announcement from Paramount Digital Entertainment:
PARAMOUNT DIGITAL ENTERTAINMENT, MTV AND JOOST ANNOUNCE “JACKASS 3.5” TO PREMIERE APRIL 1st TO MILLIONS OF FANS GLOBALLY THROUGH JOOST.COM
DIGITAL EPISODES WILL BE AVAILABLE ONLINE IN TWELVE COUNTRIES
JACKASS 3.5 TRAILER PREMIERES TODAY ON JOOST.COM
SANTA MONICA, Calif. (January 27, 2011) – April Fools Day may never be the same now that Paramount Digital Entertainment and MTV, both part of Viacom Inc. (NYSE: VIA and VIA.B) and Joost, a digital media company, jointly announced today that Joost has acquired the digital ad-supported distribution rights to JACKASS 3.5 in multiple territories. This latest installment of the highly successful JACKASS franchise will premiere on April 1, 2011 to a worldwide audience through Joost, which will also extend its player on the Jackass Facebook community of over 8 million fans. Available online exclusively at Joost.com in twelve countries - U.S., Canada, U.K., Australia, Germany, France, Austria, Luxembourg, Spain, Belgium, Switzerland and Turkey - the digital episodes will bring the outrageous stunts and antics of the JACKASS crew to over 300 million people around the globe. The JACKASS 3.5 first-look trailer is now available on Joost.com in the U.S., Canada, U.K. and Australia.
“With a worldwide fan base, it’s clear that JACKASS has created its own category of entertainment that needs no translation,” stated Thomas Lesinski, President of Paramount Digital Entertainment. “With Joost on board to distribute JACKASS 3.5 through its global online network, millions of JACKASS fans around the world are sure to enjoy the latest installment of this popular franchise.”
JACKASS 3.5, directed by Jeff Tremaine, will feature over 85 minutes of all-new content, including never-before-seen stunts, outrageous pranks and other side-splitting antics from the legendary pranksters Johnny Knoxville, Bam Margera, Steve-O, Chris Pontius, Ryan Dynn, Wee Man, Preston Lacy, Dave England and “Danger Ehren” McGhehey. New episodes will be released on the Joost.com site weekly following its online premiere.
“I love these guys,” said Nick Higgins, Executive Vice-President of Joost. “Joost.com, along with Johnny and the boys are a perfect team. JACKASS is an incredibly successful franchise as well as an established global brand. It appeals to a broad audience and has a fanatical fan base that are heavy online users. And JACKASS 3.5 is the kind of original, premium content Joost will be delivering more of this year, and we’re thrilled to experience this ride with them.”
Paramount Pictures is distributing JACKASS 3.5 through an innovative strategy to feed global fan fervor and generate excitement for its feature length digital movie. JACKASS 3.5 will be available globally online through Joost in weekly episodic installments.
