Toronto Deals: Amazon Tests Movie Waters With ‘Blackburn Burrow’ Release

Amazon Studios is turning the supernatural horror tale “Blackburn Burrow” into a digital comic ahead of a planned movie   

Amazon Studios is testing the waters for what may be its first movie.

The content arm of e-retailer Amazon has turned the supernatural horror tale “Blackburn Burrow” into a digital comic to see if fanboys would be interested in a theatrical film, the company announced in Toronto on Wednesday.

"Blackburn Burrow" first came to Amazon Studios in the form of a feature-film screenplay from writer Jay Levy.

Community feedback, gathered from Amazon Studios' crowdsourcing model, triggered the idea for the project.

The comic is available for free on Amazon for the Kindle. On the sales page it asks: "If we made this comic into a full-budget feature film, would you go see it?" It also points to a URL for responses.

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The story is set in Civil War America, where supernatural horrors are infesting a small Appalachian town in Northern Georgia. 

“This is a very exciting new venture for Amazon Studios. Beyond entertaining lots of comic fans, we see value in digital comics as a new way to test screenplays and learn more about fan engagement,” Roy Price, director of Amazon Studios, said in a statement.