Russell Brand has been working very hard in recent years building the Brand brand.
He has done so with great success. Last weekend, “Hop,” an Easter-themed animated film in which he voiced the lead bunny, was No. 1 at the box office. But this weekend, Brand, 35, faces his biggest test yet with the opening of the remake of “Arthur,” in which he plays the title role.
The British stand-up comic and TV and radio personality crossed over to American shores in a big way just three years ago. Some in England would say that, after years of very public excessive drugging, drinking and misbehavior there, Brand had worn out his welcome and needed a new stage.
But that would be an unkind...