MSNBC’s Rachel Maddow Drops to Fifth Place in July Cable News Ratings

She trails all four of Fox News’ evening shows in total viewers

Rachel Maddow
MSNBC

July’s Nielsen ratings show MSNBC’s Rachel Maddow has fallen behind all four of Fox News Channel’s evening shows.

Her 9:00 p.m. ET show had a monthly audience of 2.487 million, placing her behind behind Fox’s Sean Hannity, Tucker Carlson, Laura Ingraham and the hosts of “The Five.”

The downward trend isn’t new for Maddow. In May, Maddow averaged 410,000 viewers in the advertiser-sought adults 25-54 demographic. At the time, it was her lowest rating during all of Donald Trump’s presidency, but in July, her viewers in that demo dipped to 384,000.

Primetime ratings across all three cable news channels were mostly down for July, too, though Fox saw a 1% increase in overall primetime viewers.

Fox was in first place with 2,438,0000 total primetime viewers, 378,000 of which were in that 25-54 demo. MSNBC came next with 1,503,000 total viewers, 222,000 in the adult demo. Finally, CNN saw 797,000 total viewers with 201,000 in the adult demo.

Tuesday’s Democratic Debate from Detroit drew 8.7 million viewers on CNN and Spanish-language offering CNN en Español. That tally was way less than the 15.3 million total viewers in the first round pulled combined on NBC, MSNBC and Telemundo last month.

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