NBC has picked up a 10-episode order of “QuizUp,” a game show in which in-studio contestants will try to earn a fortune by winning trivia battles against viewers from across the country who play in real-time from their mobile devices at home.
If the in-studio contestant wins eight trivia battles against different competitors who are watching, they can win up to $1 million. If the at-home players win, the money goes to them. It is based on the popular app of the same name.
Qualification to play from home will be determined through the QuizUp app, which reports 75 million users worldwide. Even if app users don’t qualify to play against the in-studio contestant, they can play along on the app which will be synchronized with the broadcast.
“QuizUp has tapped into the universal passion for trivia with a first-in-class app and this television show is a natural extension. We’re creating an organic multi-platform business that appeals to a global audience and entertains in any language,” said Paul Telegdy, President, Alternative and Late Night Programming, NBC Entertainment. “This series will turn the most popular trivia app in the world into a fun television event where everyone can play and anyone can win. It doesn’t get more interactive than that!”
NBC collaborated with Plain Vanilla Corp., a game studio that created the game QuizUp, which has more than 75 million users worldwide since is launch in 2013.
“QuizUp” is created by Jeff Apploff and Wes Kauble, and executive produced by Apploff. Universal Television and Apploff Entertainment are producing.
The format of the show will be revealed at MIPCOM, which runs from Oct. 4 to Oct. 7.