MarketCast, one of three leading entertainment research firms in Hollywood, has been sold by Reed Business Information to Shamrock Holdings, the companies announced on Friday
Research firm sets industry-wide meeting to "adjust how a film's pre-weekend box office is tracked and predicted"
Ipsos OTX study finds that release windows aren't working, and kids hate 3D glasses
Still working out his messy divorce from OTX, the movie tracker's new firm is full-up with clients and screenings
There's more data available than ever, so why are the numbers so far off?
Temporary restraining order denied, but Kevin Goetz's former still barred from using "norms"
Kevin Goetz fights back as his new Screen Engine faces a fierce legal challenge from his old firm
Following Goetz's departure, research firm taps Bruzzese to lead division
Screen Engine will offer research, marketing and consulting to movie industry
Veteran analyst will oversee east coast client relationships for media insights division
Leading entertainment research group sells to giant Ipsos on Thursday
Market research giant adds online expertise to its arsenal