Bruce Greenwald
Moguls Curse: Why Content Isn't King (part II) (4)
November 05, 2009 -- A new book says overpaid CEOS and acquisition lust hurts Hollywood. But ... studio lots?
Hollywood Meets the MBAs: The Mogul Has No Clothes (part I) (4)
November 04, 2009 -- A new book examines the low profitability of media companies and asks: Whose fault is it?

