Fox’s “American Idol” hit an all-time ratings low in the key demo on Thursday and had its smallest audience since 2002, the reality competition’s debut season.
“Idol” dropped 20 percent week-to-week. “Rake,” the new drama that follows the singing show on Fox, also dipped to a low to-date. NBC’s Sochi Olympics coverage dropped on Thursday as well.
NBC was first in ratings with a 4.9 rating/14 share in the advertiser-coveted 18-49 demographic and first in viewers with an average of 19.9 million, according to preliminary numbers. The Sochi Olympics coverage was the only telecast on its schedule.
Fox and Univision tied for second in ratings, each with a 1.7/5. Fox was third in viewers with 6.6 million. Univision was fourth with 4.3 million.
For Fox, “Idol” at 8 p.m. dropped to a 2.4/7 — its lowest rating for a regular episode ever — and had 9.2 million viewers. “Rake” at 9 got a 1.0/3 and 4 million viewers.
CBS was fourth in ratings with a 1.6/5 and second in viewers with 6.6 million, airing entirely reruns.
ABC was fifth in ratings with a 0.8/2 and in total viewers with 3 million. “The Taste” at 8 got a 0.9/3 — tying a low — and 3.2 million viewers. A repeat followed.
Telemundo was sixth in ratings with a 0.3/1 and 969,000 viewers.
The CW was seventh in ratings with a 0.2/1 and in total viewers with 815,000.