Teams of celebrities and regular users will compete in small-screen version of online app Draw Something
Forget big-screen movies based on board games; television shows based on digital games are the new hotness.
CBS has purchased a pilot for a game-show adaptation of the mobile app Draw Something.
The game, which was purchased by Zynga in March after it had racked up more than 50 million downloads less than two months after its release, centers around two players taking turns drawing a picture to convey a guess-word to his partner.
The pilot will feature teams of celebrities and regular users of the game competing in the drawing competition. Viewers can also play along at home for a chance to win prizes and compete with the celebrities.
The project is a joint production of Sony Pictures Television, Ryan Seacrest Productions and Embassy Row, with Ryan Seacresst, Michael Davies and Ryan Seacrest Productions CEO Adam Sher executive producing.
No air date for the pilot has been set yet.
Though the "Draw Something" pilot will bring a contemporary twist to the genre, it won't be the first game show to revolve around drawing. "Win Lose or Draw" aired from 1987 to 1990, while the drawing game Pictionary had two small-screen iterations, a children's version in 1989 and an adults' version in 1997.