Renewal for "Days of Our Lives" comes as long-running soap prepares to air its 12,000th episode
This has been a good year for soap opera fans so far. Not only are the online revivals of "All My Children" and "One Life to Live" moving forward after initially being scuttled, but "Days of Our Lives" has been renewed through September 2014, NBC said Wednesday.
The network's announcement comes as the long-running soap opera, which premiered in 1965, prepares to air its 12,000th episode on Friday.
“We are thrilled to announce that “Days of Our Lives” is not going anywhere. It is NBC's longest-running drama series by far and is one of the most historic brands in television,” NBC Entertainment President Jennifer Salke said of the renewal. “We commend [executive producer] Ken Corday and the entire creative team on continuing to keep the stories and characters fresh, exciting and relevant year after year.”
“After so many years in the homes and hearts of our loyal fans, I’m both humbled and elated to say it’s 2013, and we’re still going strong,” Corday — whose parents, Betty and Ted Corday, co-created the show — added. “I am equally proud that the sense of family which my mom and dad established in our show 48 years ago, is still what drives it today. As we celebrate our 12,000th episode with an amazing cast and great support from our network, we look forward to what’s yet to come!”
Since its premiere, the series has racked up 215 Daytime Emmy nominations, winning 32 of them.