Warner Adds TV Titles to Blu-ray Exchange Program

Warner Adds TV Titles to Blu-ray Exchange Program

Published: August 17, 2010 @ 4:04 pm
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By Daniel Frankel

Own it again ... for the very second time.

While studio home-video divisions haven't been entirely successful in convincing consumers to replace their DVD libraries with Blu-ray versions of titles they already purchased, Warner Bros. seems to be having enough success with its online trade-in program that its expanding it.

The studio on Tuesday announced that its DVD2Blu program (www.dvd2blu.com) will now include select TV titles.

For $19.95 and a copy of "The Sopranos: Season One" on DVD, you can get a brand-new Blu-ray box set that has a suggested retail price of $69.98.

Other titles trading at that price include season eight of "Smallville," seasons one and four of "Supernatural," and season one of "Fringe" and "Chuck."

Titles trading at $14.95 include seasons six and seven of "Smallville," season three of "Supernatural," season one of "Chuck," seasons one and two of "Pushing Daisies," seasons one and two of "Terminator: The Sarah Conner Chronicles," and season four of "Nip/Tuck."

Tags: Blu-ray, DVD, dvd2blu.com, news, Television, Warner Bros.
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