HBO picks up modest rated, but critically beloved comedies
HBO has picked “Bored to Death” and “Eastbound & Down” for third seasons, TheWrap has confirmed.
“Eastbound” stars Danny McBride as a steoroid using, drug abusing, washed up former baseball player. Its sophomore season kicked off in September.
Both shows have received critical buzz and cult followings, but are only modest ratings successes. For instance, “Bored” drew 1 million viewers and “Eastbound” attracted 1.4 million viewers in its most recent Sunday airings.
However, HBO has maintained that as a pay channel it is less concerned about ratings than basic cable channels or networks.
Consequently, it has exhibited more patience with softly rated series if it thinks it can develop a core audience. Case in point, "Hung." The gigolo in recession dramedy also got a third season order despite having just so-so viewership.