"The Bible" outdraws broadcast networks in total viewers in its second week
The bad news for History: Its miniseries "The Bible" and its new series "Vikings" dropped off on Sunday, after drawing big ratings with their premieres last week.
The good news? Both shows still did really well on Sunday.
The second installment of the Mark Burnett-produced miniseries "The Bible" from 8 to 10 p.m. drew 10.8 million total viewers. That's down considerably from the miniseries' premiere, which attracted 13.1 million total viewers. Still, History likely isn't sending out any desperate prayers on the matter: The episode still outdrew anything that the broadcast networks were offering during the same time period on Sunday night. (CBS's "The Amazing Race" came closest, with 9.2 million total viewers.)
In the advertiser-coveted 18-49 demographic, Sunday's "The Bible" drew 3.2 million viewers, compared to the premiere's 4.1 million.
"Vikings" at 10 was also down, drawing 4.6 million total viewers, compared to last week's 6.2 million. That wasn't enough to put it in competition with the broadcast networks, but it did make "Vikings" — which is History's first scripted series — cable's most-watched series in the time period. In the 18-49 demo, Sunday's "Vikings" attracted 1.7 million viewers, versus 2.5 million for the first week.