The ABC late night show posts its largest-ever advantage over "Late Show With David Letterman" in key demo
"Jimmy Kimmel Live" passed a milestone last week, posting its best weekly ratings since shifting to the 11:35 p.m. timeslot in January.
During the week of June 10, the ABC late-night offering averaged 1.075 million viewers in the advertiser-sought 18-49 demographic — a 28 percent gain over the previous week, and a best-yet showing since the January shift, which put Kimmel's show in direct competition with NBC's "The Tonight Show" and CBS's "Late Show With David Letterman."
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The week's performance also marked Kimmel's best showing in the demo in nearly a decade, since the week of Nov. 24, 2003.
In total viewers, "Jimmy Kimmel Live" averaged 2.593 million for last week, a 13 percent gain over the previous week's average of 2.299 million.
"Live" also posted its largest advantage over "Late Show With David Letterman" last week, besting the "Late Show" by a largest-ever 58 percent among the 18-49 crowd. (For the week of June 10, "Late Show" averaged 680,000 viewers in the demo, a 12 percent dip from the previous week. Letterman's total-viewer average for the week was 2.664 million, a one-percent gain over the previous week.)
Letterman did, however, beat out Kimmel in total viewers, for the week, averaging 2.664 million versus Kimmel's 2.593 million.
NBC's "The Tonight Show With Jay Leno" still won the week overall, averaging 1.171 million viewers in the demo — a five percent increase over the previous week — and 3.8 million total viewers, a 6 percent uptick.