With time-shifted viewing taken into account, the “Walking Dead” season premiere amasses 20.2 million total viewers
After three days, the zombies of “The Walking Dead” have risen — to a new cable record.
With Live + 3 numbers in for the season premiere of the AMC zombie hit, which aired Sunday, “The Walking Dead” has become the most-watched non-sports cable show.
All told, the “Walking Dead” premiere drew 20.2 million total viewers, with 13.2 million of them in the advertiser-preferred 18-49 demographic.
That handily beats the previous record for non-sports offerings in cable, which was held by the August 2007 airing of “High School Musical 2″ with 18.2 million total viewers.
Even without the Live + 3 lift, the season premiere of “The Walking Dead” performed quite well, grabbing 16.1 million total viewers, a record for the series.