DreamWorks Animation has named Katie O’Connell Marsh Head of Global Live-Action TV, the company announced on Tuesday.
In her new role, Marsh will oversee the company’s expansion into live-action television. She will begin in her new role in January, based in the company’s Glendale, California, headquarters.
“Television has quickly grown into one of our most successful businesses and, as the demand for kids and co-viewing content continues to rise, extending the DreamWorks Animation brand to live-action TV in a strategic and financially disciplined way will spur even further growth,” said Jeffrey Katzenberg, CEO of DreamWorks Animation.
“Katie’s proven track record of developing hit live-action television programming, coupled with her success in quickly building television businesses from the ground up, makes her the perfect executive to lead us into this new genre,” he continued.
“When Jeffrey and [DreamWorks Animation president Ann Daly] approached me, I was impressed by the endless possibilities and unique specificity of the opportunities that lie ahead, as I have always admired the iconic and global DreamWorks Animation brand,” Marsh said in a statement. “The existing library of brands, coupled with a desire for original content, makes this opportunity incredibly special. I look forward to working with Jeffrey, Ann and everyone at DWA.”
Marsh most recently served as CEO of Gaumont International Television, a division of Gaumont SA she launched in 2010. She previously held positions at NBC and Imagine television.