Google Offers Publishers Limit on Free News Access

Web search giant says it will adapt “First Click Free” program.

Last Updated: December 2, 2009 @ 7:48 AM

Google is offering news publishers a way to attract paying subscribers without having to remove their content from Google News search results, after some media companies accused it of profiting from their online news.

The Web search giant said it would adapt its so-called First Click Free program to prompt online readers to register or subscribe to a news provider’s site after reading five free articles from that publisher in a day.

Previously, the user’s first click on any article would be free for an unlimited number of articles, provided the user did not click through any more links from any article.

Read more from Reuters.