Gwyneth Paltrow Set to Launch Lifestyle Publishing Line

Like the Oscar-winner’s website, the new publishing company will be called goop

Last Updated: November 11, 2015 @ 5:07 AM

Gwyneth Paltrow is heading into the print world with the launch of a lifestyle publishing line called — what else? — goop.

Paltrow’s goop press will be curated in conjunction with Grand Central Life & Style, an imprint of Grand Central Publishing, the Associated Press reported Tuesday.

The first release will be the Oscar-winning actress’ “It’s All Easy” cookbook, which comes out in April. A beauty book is scheduled for fall 2016.

Paltrow launched goop as a newsletter in 2008 and now operates her brand through the website goop.com.

The “Shakespeare in Love” star said Tuesday that she’s “excited to memorialize” goop for audiences around the world.

“I’m not interested in building a celebrity business,” she said in an interview earlier this year, while criticizing comparisons to fellow Hollywood businesswomen Reese Witherspoon and Blake Lively. “I want goop to be its own brand that can thrive and scale without my involvement at some point.”