LeBron James’ SpringHill Signs First Look Deal With Universal

Both companies also announced three projects that are currently in development

The SpringHill Company, the brand built by NBA superstar LeBron James and co-founder Maverick Carter, has signed a four-year first-look deal with Universal Pictures, Donna Langley, Universal Filmed Entertainment Group chairman, announced on Tuesday.

Both companies also announced three projects that are currently in various stages of development. The first project, first announced in 2018, is “Untitled LeBron James Project,” based on the book “Shooting Stars” by LeBron James and Buzz Bissinger recounting events in James’ early life. The film adaptation of “Shooting Stars,” which The SpringHill Company is producing with Terence and Rachel Winter, will be directed by Chris Robinson and was written by Frank E. Flowers with current revisions by Tony Rettenmaier & Juel Taylor.

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Umberto Gonzalez

Umberto Gonzalez

Film Reporter ◘umberto@thewrap.com◘Twitter: @elmayimbe