Tim Tebow’s miraculous march toward the Super Bowl may end Saturday in Foxboro, Massachusetts, but he has already won one prize:– the most buzzed-about quarterback on social media.
And it’s not even close.
The Denver Broncos quarterback has generated more mentions on Twitter and other social media this season than Aaron Rodgers, Drew Brees, Eli Manning and Tom Brady combined, according to General Sentiment, a social media monitoring and analytics company.
While Rodgers, the Green Bay Packers quarterback, is considered a near-lock for the league's most valuable player award, and Brees, the New Orleans Saints quarterback, broke an NFL record this year for passing yards in a season, neither of them could touch the Tebow tweets.
Not that it's all good news. Though he generated 65.6 percent of all positive mentions among the remaining playoff quarterbacks, Tebow actually spawned an even larger chunk of the negative mentions. His humble piety is also a source of backlash, with a good number not happy that he is thrusting his Christian beliefs upon the populace.
The phenomenon has been steadily growing throughout the season, especially since the polarizing quarterback sat on the bench for his team’s first four games. But his ascendance to the starting spot became fully evident last Sunday, when his game-winning pass in the first minute of overtime generated 9,420 mentions per second – a new record.
And Tebowmania grow even greater if he and the Broncos pull off a major upset Saturday night.