Mobile Grabs Huge Share of Streaming Activity on VEVO
It’s been a big Q2 for online music video platform VEVO. According to a January-June 2013 viewership report, VEVO — a joint venture of Sony Music, Universal Music Group, Google, and Abu Dhabi Media — saw a massive rise in mobile streaming from 2012 to 2013 with year-to-year increases reaching as high as 407 percent.
It’s Pretty Scary How Easy It Is Now to Prank the World. We All Got ‘Kimmeled’
Over 10 million people watched a video of a girl apparently ‘Twerking’ her way into a fire accident.
Opinions & Analysis
What Do Venture Capitalists Look for When Investing in Online Video?
For an industry consistently plagued by questions about how it will turn a profit, online video hasn’t had a lot of trouble convincing others to give it money.
Too Many Brands Expect Viral Video Magic
It seems every company wants to replicate viral video initiatives, but they lack both the money and the creative agency to reach the goal. There are simply too many unknowns. Most brands have a restricted budget. And far too often I see brands planning for the Hail-Mary video project without an effective distribution and analytics strategy in place.
Miley’s Twerking Won’t Stop Driving Video Views
The VMAs are two weeks old, but the impact of Miley Cyrus’ titillating twerking session continues to be felt. An instructional clip featuring a twerking Barbie doll and a chicken (with Miley’s photo placed where the chicken’s head should be) took the top spot on Adweek’s VideoWatch video series charts (powered by VidIQ) — generating nearly 7.58 million views in a week, along with 79,000 likes and close to 45,000 Facebook shares. Great job, millennials.
Deals & Signings
Zazoom and Blinkx Partner on New Trending News Video Channel
Zazoom Media, the producers of the “Buzz60” online news video program, is partnering with Blinkx on a co-branded video channel called Blinkx Buzz. Similar to “Buzz60,” the new channel will focus on creating original videos tied to the top news stories and videos of the week.
Exclusive: J. Sibley Law Is the New IAWTV Chairman; Brent Weinstein Joins Board
About two weeks ago, the International Academy of Web Television selected five new members to its board of directors, a group that included John Orlando, head of digital development at Crackle, Kent Nichols, director of creator and talent relations at Blip, and Nick Fortunato, vice president and creative director at Dailymotion.
VideoInk Welcomes West Coast Editor, Matthew Manarino
VideoInk is thrilled to announce that Matthew Manarino has joined the editorial team as west coast editor.
5Qs with… Conal Byrne of Discovery Digital Media
There are a lot of executives (both from new media and traditional media) who can talk at length about creating content for the web, and becoming successful at it.
Ad Tech’s Most Interesting Man?
Terence Kawaja, noted investment banker and creator of the infamous “Lumascape” series of slides, stars in a new parody of a popular beer commercial that you must see to believe.
The Haps with Apps
Yahoo Debuts New Video App in Tandem with Fall Comedy Lineup
Yahoo is finally jumping into the mobile video world with the announcement of a brand new Yahoo Screen app for iPhone, iPad, and iPod Touch.
Streaming Video News
Streaming TV Increases Popularity Aross Demographics
More than half of the core U.S. TV viewing population viewed some streaming video in a given week.
Apple TV: Time For an Upgrade is Now
Timing comes just a day before a major Apple press conference, which has renewed speculation that we could see either an upgrade to the company’s settop TV box or maybe even the long-anticipated entry of an entirely new product meant to enable TV consumption.
How DishWorld Became Dish’s Online TV Testbed
Online TV subscriptions are already there — if you speak Indian, that is. Dish is using its DishWorld service to experiment with streaming and pricing.
BroadbandTV Scores One Billion Monthly Views on YouTube
Multi-channel network BroadbandTV announced today that it has reached one billion monthly views on YouTube.
UK Cable Company Virgin Media Will Offer Set-Top Netflix Access To Some Customers
U.K. cable operator Virgin Media will start offering its customers access to Netflix through their TiVo set-top boxes.
Netflix Picks Up Documentary Film from Bloomberg Businessweek
Netflix’s first original/exclusive documentary film will be from Bloomberg Businessweek, which produced “Hank: Five Years from the Brink,” a film about the global financial crisis, and will premiere it on the streaming service on September 16.
Proposed Law Would End Tv Blackouts, Let Viewers Drop Channels From Cable Packages
A House member is proposing a new law that would give viewers more power over which channels appear in their TV packages, and end some hardball tactics that arise in disputes between broadcasters and cable providers.