By Sahil Patel
Music-licensing is a real issue on YouTube, and there are multiple companies offering tools to help solve that problem for both rights-owners as well as creators who want to use copyrighted music for their videos.
YouTube for its part is not ignorant of these issues. The company’s Content ID product helps rights-owners find and flag illegal uses of their music, and if they want to, monetize those clips.
During a presentation at VidCon, YouTube announced that it would look to help creators on this front by offering “more than a hundred” instrumental tracks, all commissioned by YouTube, via a new YouTube Audio Library. Today, the site has officially launched the Audio Library, offering more than 150 royalty-free instrumental tracks to creators to use in their videos. Creators can access the library via the video manager tool and browse tracks by genre, duration, instrument, and mood.
Per the announcement, YouTube worked with a variety of musicians to create these tracks, including “music houses across the country” and a Brooklyn-based producer who has worked with the likes of Phish and Sean Lennon.
So, the obvious question: Will this help? Maybe — 150 does not sound like a lot of tracks, but it’s a start and it’s very likely that YouTube will continue to add to the database. It’s still likely that companies like Audiosocket and AdRev will do more to solve licensing issues on YouTube. Though, it should be noted that for the most part products from both companies seem to be a better fit for rights-owners or creators who belong to MCNs. For the indie creator who still doesn’t have the audience to legally license music, YouTube’s Audio Library should certainly help.
Header image: Guitarist Oscar Rodriguez composes a track for the YouTube Audio Library