By Sahil Patel
Native advertising company Jun Group has named Michael Schwalb its new senior vice president of publisher strategy. He will be responsible for Jun Group’s partnerships with digital publishers.
Schwalb comes to Jun Group from video advertising company Tremor Video, where he was VP of publisher relations and GM of the company’s VideoHub unit. During his time at Tremor, Schwalb helped build out the now-public company’s video, mobile, and publisher networks.
Jun Group specializes in two areas: delivering traffic and video views to web and mobile destinations. When it comes to video, the company promises placements that are fully visible and opt-in, or will refund the entire price of the campaign. Its traffic-driving platform delivered 500 million page-views in the past six months, reports Jun, thanks to direct integrations with a network of publishers that reaches 100 million monthly active users.