The result of a partnership between Vimeo and the Toronto International Film Festival (TIFF) announced back in September 2013 finally comes to fruit today with TIFF collection now life on the digital video platform.
The deal makes Vimeo On Demand the digital home of TIFF video content, aiming to bring filmmakers’ work to global audiences. However, after a 30-day window of exclusivity, the filmmakers will be able to distribute their content throughout other online platforms along with traditional venues, like theaters.
TIFF filmmakers were able to set the price of their work, determine whether their content would be streamed or downloaded, and decide the geographic locations where their content would be available through Vimeo On Demand. Furthermore, each filmmaker was given $10,000 to build their particular Vimeo distribution platforms, which will have to eventually return to Vimeo. 90% of the profit made after the initial $10,000, however, will go to the TIFF content creators.
Video content from TIFF now available on Vimeo includes Biyi Bandele’s “Half of a Yellow Son,” Ingrid Veninger’s “The Animal Project,” Yannis Sakaridis’s “Wild Duck,” Terry Miles’ and Double Dutch Media’s “Cinemanovels,” and Shayne Ehman’s and Seth Scriver’s “Asphalt Watches.”