By Lauren Arevalo-Downes
ShayCarl, father of YouTube’s first family and one of the co-founders of Disney-acquired Maker Studios gave an uproarious and anecdote-filled closing keynote at [a]list summit last Thursday. We caught him beforehand to talk one-on-one about influencer marketing and about his personal experiences dealing with brands.
Brands, take note: “Trust the influencer.”
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