By Sahil Patel
The Whistle has opened a new office in Dallas, which will primarily serve as a home-base for the YouTube group Dude Perfect.
Known for their trick-shot videos, Dude Perfect reaches more than 3 million subscribers on the world’s biggest video site. Here’s the group in action, in a video that was shot at the new office space:
While definitely Dude Perfect-focused, the facility also houses a production staff that will shoot and edit content for other partners across The Whistle’s multi-channel network. It joins existing bases The Whistle operates in New York and Los Angeles.
The opening comes at a time when The Whistle’s MCN continues to grow in terms of subscribers and views. The network recently eclipsed the 1 billion view milestone. Contributing to that growth are top sports-centric YouTube stars like Dude Perfect, frisbee trick-short artist Brodie Smith, and the soccer gurus at STRSkillSchool.
Outside of working with YouTube-native creators, The Whistle also looks to partner with athletes and sports teams/brands on digital content. The latest signee in this department is pro lacrosse star Paul Rabil.