By Sahil Patel
AOL and MSN are expanding their video content partnership, which began earlier this summer with the inclusion of video content from AOL properties like HuffPost Live and TechCrunch on platforms such as MSN Video and the Bing apps for Windows phone.
As part of the new deal, video and news content from more AOL brands, including The Huffington Post, TechCrunch, Engadget, StyleList, KitchenDaily, Autoblog, DailyFinance, Parentdish, and Joystiq will be featured across MSN in the US, Canada, and UK. This content will be made available on the redesigned MSN’s web properties, as well as iOS, Android, and Windows apps.
“As a syndication partner for the official launch of the new MSN, we are able to deliver on our commitment to providing viewers everywhere with premium, curated content while simultaneously expanding our reach across Microsoft’s devoted audience,” said Frank Besteiro, VP and head of business development and partnerships at AOL Video.