In an effort to focus more on digital platforms and products, NBCUniversal has hired Evan Shapiro as its new executive vice president of digital enterprises.
Formerly of Participant Media, where he launched the Pivot cable channel, Shapiro will officially begin work at NBC on December 8. In the new role, he’ll focus on growing the company’s online audience base and developing digital content through new platforms and OTT options.
Before leading business and original content at Participant’s Pivot, Shapiro headed IFC TV and the Sundance Channel as president, during which time both channels received Emmy nominations. Shapiro’s also served as an executive producer of numerous video projects, including, fun fact, R. Kelly’s rather epic “Trapped in the Closet.”
Currently, Shapiro serves on the Board of Arts Nova in New York City and is chairman of The Ghetto Film School board. He also teaches as an adjunct professor at NYU’s Stern School of Business.