By Sahil Patel
Reeling from a devastating cyber-attack allegedly ordered by the North Korean government, Sony Pictures Entertainment says it still intends to distribute the film at the center of the controversy.
Crackle, the ad-supported streaming service owned by Sony and best known for Jerry Seinfeld’s “Comedians in Cars Getting Coffee,” is one platform the company could distribute “The Interview” to. The Seth Rogen comedy follows two bumbling journalists who are recruited by the CIA to assassinate the leader of North Korea. It’s been cited as the reason for the attack, which was carried out by a hacker group called the Guardians of Peace.
A report from The New York Post indicates that Sony plans to put the film on Crackle, though a spokesperson for the company denied that any such decision has been made. “Sony is still exploring options for distribution,” the spokesperson said.
That echoes comments made by Sony Pictures CEO Michael Lynton in interviews for CNN and NPR. There are a number of options available to Sony, which has reached out to multiple digital distributors since pulling the film earlier this month, he said. At the moment, no distributor is willing to offer the film, for fear that they would also be attacked.
Another option for Sony is its gaming console, the PlayStation, where the company already plans to distribute the original series “Powers.” Its one platform that Sony is considering, Lynton said. “There have been conversations about the robustness of various systems to be able to make sure they’re not hacked, if and when we put the movie out digitally,” he said to NPR.