By Sahil Patel
Distributor Shout Factory is jumping into the direct-to-consumer streaming game by launching an ad-supported video service that will offer a curated selection of cult films, TV shows, and original web series and specials from its library.
Shout Factory TV, debuting today, will be available online and across smartphones and tablets via mobile websites. On connected TVs, the service is initially available on the Roku platform. The service is powered by Zype.
Film and TV content on the service is pretty diverse, including more than 30 episodes of “Mystery Science Theater 3000,” “Home Movies,” “The Weird Al Show,” “It’s Garry Shandling’s Show,” “Dennis the Menace,” “Kevin Smith: Smodimations,” and specials from comedians Steve Martin and Mel Brooks. Films including the Oscar-winning “A Room with a View,” the Golden Globe- and Emmy-winning “Death of a Salesman,” and “Hoop Dreams” are also available.
Shout Factory TV also offers a few web series, including “Why We Love It” and “Bushido Man.”
Once in a while, the service will also program “live programming stunts,” such as a Thanksgiving Day marathon of “Mystery Science Theater 3000.”
The content comes from the libraries owned by Shout Factory, Westchester Films, Timeless Media Group, Scream Factor, and other studios, independent producers, and sources, according to the company.